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Chapter12Assignment
p. 354 Review Questions 3 AND 9
(3) What are the four caveats exporting SMEs would be well advised to observe when crafting their export strategy? Discuss.
The term export means to ship the goods and services out of the port of a country. An export of a good occurs when there is a change of ownership from a resident to a non-resident. Methods of export include a product or good or information being mailed, hand-delivered, shipped by air, shipped by boat, or even downloaded from an internet site. When a SME considers exporting abroad, there are four caveats that they should observe while crafting their export strategy. The four caveats exporting SMEs would be well advised to observe when crafting their export strategy are: (1) the initial entry should be on a small scale to minimize risk, (2) offer a minimum number of product lines until a foothold has been established, (3) hire and involve locals within your organization at the earliest opportunity, and (4) consider the degree of difficulty in cutting through red tape when crafting the firm’s export strategy. …
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