+1 (218) 451-4151 info@writersnest.org

Business At Work
1. Introduction
1.1 Aim
The aim of this report is to understand the Business Environment and
within organisation of Ford Motor Company (FMC), which includes the
culture and management of the company. This report will also analyse
and evaluate communication channels and quality control that FMC
possess. Finally, conclusions will be drawn through the assessment of
the process that is carried out by the company to meet their
objectives, with recommendation of alternative approaches, which may
enable FMC with further success in the future takings.
1.2 Report Structure
The investigation will follow a structured analysis approach,
illustrated in Appendix I.
2. Review of Ford Motor Company
2.1 Company Overview
Ford Motor Company is a public limited company, listed on the New York
Stock Exchange. Ford Motor Company is one of the world’s largest
multinational automotive companies that manufactures and distribute
automobiles in 200 markets across six continents employing more than
327,000 people worldwide. The company consists of eight core and
affiliated brands (Aston Martin, Ford, Jaguar, Land Rover, Lincoln,
Mazda, Mercury and Volvo) and automotive related services (Ford Credit
and Hertz).
In 1903, Ford Motor Company was established in Detroit by Henry Ford,
when it sold its first vehicle, the Model A. The introduction of the
Model T in 1908, along side the development of the assembly line, the
birth of producing vehicle…
… middle of paper …